Now, I generally make posts about things like carrot cake recipes and how to shop a cupcake, yes that’s clearly what people love, but I have recently had a fantastic idea that I think you should all read about and perhaps participate in.
Let Them Eat Cake
The idea started because I was talking to Katy about beauty products that I love but it wouldn’t be particularly appropriate for me to lump in with my blog because a baking/cake blog doesn’t really feature the best lipstick or the most moisturising body scrub. But for Katy it would fall into line with her target audience (look at me using media terminology) and so I had a light-bulb idea moment.
Why should I have to choose so rigidly what I post about? The answer to that question is simply that I have no idea how to go about doing a fashion/beauty/engineer post and so I should probably stick to my niche. And then I started to expand on that idea and thought to myself “My niche is baking and everyone loves a cake…so why not let everyone eat cake?”
How it Works
Ok so that’s a lot of babbling without really explaining it so here goes:
I want you to do a guest spot on my blog. It’s pretty simple. But with a specific twist.
I want you to go to your favourite restaurant/cafe/bakery/whatever form it takes and order your favourite sweet thing. Then I want you to take a photo of said sweet thing/yourself eating favourite sweet thing and then send it to me in an email with a small review of the thing/the place and I will feature it on my blog. I will feature the majority if not all of the guest blogs because I feel that guest blogging has for too long been something people consider a bit snobby. I don’t discriminate and as long as you follow the guidelines then you’re in.
If you’re still looking for a reason to jump on board with this project then that’s just fine, but let me share with you why I wanted to start this as a blog project and not just do it alone.
The blogging community has been getting some heat lately because there are a lot of newer bloggers out there pointing fingers and slinging mud at older bloggers saying that they get unfair recognition and are a bit snooty about how they feature other bloggers and that they close ranks. I’m not saying I support this and I’m not saying I support any other theory on the whole mess but I would like to remind everyone that it’s called a blogging community for a reason and we need to get back to that.
So let’s share with our community what we love. A blog project is perfect for that and it’s also a good opportunity for someone with a fashion or beauty blog to share something that wouldn’t normally be featured on their blog. It will give those bloggers an opportunity to branch out slightly into new territory and also open their readers up to different sorts of blogs and a different experience.
1. It does need to be something sweet.
A doughnut, layer cake, cupcake, slice, bar, brownie, blondie, cake pop, sweet pie, whoopie pie, chocolate, truffle or sweet pastry such as a Danish, canolli, puff or fritter.
2. There does need to be at least one photo.
You can take as many as you like and you can send them ALL to me (in a zipped file please) but if there is no photo then it’s just no good to me I’m afraid.
3. The place you pick doesn’t have to be local (although it would be nice) but it should not be a chain such as Starbucks, Costa, Greggs etc.
Places like Lola’s Kitchen, Candy Cakes and The Hummingbird Bakery are not classed as chains for this blog project but if you’re going to review something so popular then you might want to say something ground breaking (as ground breaking as cake can be) or you might want to take a photo like you’re a real artist…something to make it a bit different.
4. You must post a link to the guest spot post on your blog.
You want your readers to see it and I want my readers to be able to access your blog and open their eyes to something new. It’s all about community so please don’t be shy to support and promote other blogs. If you want to chat about another blogger in your post and their review of something similiar then you just chuck that on in there and that’s just dandy.
5. Also, I will need to know where the place is.
You don’t have to include a detailed description of which train/bus/tram you need to take to get there but it would be good if people knew where the place was. Of course we live in the Google Age which means that people can definitely look the name up, but if you give me a general area then that would be fantastic. For example, anywhere I would feature would be in Wadebridge, Cornwall rather than just North Cornwall. Simple, I know, but it’s something that people tend to over look when writing reviews.
One last thing.
I want this to be a casual thing, not rigid and structured so use whatever voice and writing style you like and don’t be afraid to email me and ask questions. I cannot stress it enough: ITS ABOUT COMMUNITY and communities are open and honest. So let me know if it’s something you’re interested in, let me know if it’s something you’re not and perhaps why.
And don’t be afraid to make suggestions, they are always welcome and definitely help ideas to take shape. And if there’s someone you think should know about the project then just forward them this email or let them know that it’s happening.
Thanks for reading!